About Catch CRM
Built for the services space, by someone who lived in it.
Catch CRM started with a simple, frustrating observation: service businesses were paying for a pile of disconnected tools, and still couldn't answer basic questions like which of my leads actually made money?
What is Catch CRM?
Catch CRM is an AI-powered CRM for home-service businesses, built for 1 to 10 technician shops and multi-brand franchises. It auto-calls new leads in seconds, runs the dispatch board and technician app, turns approved estimates into invoices customers pay on-site, and automates follow-up and review requests.
- Founder
- Daren Hirsch
- Category
- CRM and field service management software
- Who it's for
- HVAC, plumbing, garage and sliding doors, electrical, cleaning, med spas, and law firms
- Contact
- office@catchcrm.ai
Catch CRM is an independent product and is not affiliated with any other software that uses the Catch name.

Spent years doing marketing for service businesses, home services, med spas, and law firms, before building the system he kept wishing his clients had.
How Catch CRM started
Before Catch CRM, Daren Hirsch ran marketing for companies in the services space, home services, med spas, and law firms. Different industries, same story: he'd generate leads, hand them off, and then watch a big share of them quietly disappear.
The problem was never the marketing. It was everything that happened after the lead came in. These businesses were running on a patchwork of tools that didn't talk to each other, and paying for every one of them.
The gap he kept seeing
Across every client, the same holes showed up. Service companies needed the tools that bigger, tech-forward businesses take for granted, but nobody had put them in one place, at a price a service business could stomach:
Field teams working off texts and spreadsheets, no app that actually runs the day.
No easy way to keep customers in the loop, confirmations, reminders, "on the way."
Every follow-up done by hand, so the ones that matter never happen.
Paying a small fortune for a standalone email tool on top of everything else.
No clean way to tie closed, paid business back to the lead source that produced it.
Data locked in five dashboards nobody opens.
No objective read on how each salesperson is actually doing.
So we built it, all in one, done simple
Catch CRM is the answer to that gap: the app, the customer notifications, the automations, and the emails, plus reports that tie closed, paid business back to the lead sourcethat produced it, analytics you'll actually read, and AI that evaluates how your salespeople are really performing.
One platform instead of six subscriptions. No paying a small fortune just to send an email. Everything a service business needs to catch every lead and turn it into revenue, in one place, and simple enough to actually use.
One platform. Everything a service business needs.
See Catch CRM catch your next lead and turn it into a booked, paid job, live.
